The Journal of Consumer Affairs is published by the American Council on Consumer Interests.History and Information
SubscriptionsJournal Website: https://onlinelibrary.wiley.com/journal/10.1111/(ISSN)1745-6606 (members' full access here - login required) Individual Subscription: An online only subscription is included in ACCI membership. Members get a greatly discounted rate to hard copy print on demand subscriptions. Details for this are found in the Member Center. Ranking
The ISI impact score of the Journal of Consumer Affairs places it among the leading business journals and one of the top handful of marketing-related publications. More importantly, in these difficult economic times, JCA is the leading journal whose focus for more than 50 years has been the interests of consumers in the marketplace. History and PerspectiveWith the journal's origins in the consumer movement and consumer protection concerns, the focus for papers in terms of both research questions and implications must involve the consumer's interest. Topics must be addressed from the consumers' point of view. As the journal's first editor, Gordon E. Bivens, wrote in his editorial for the inaugural issue in Summer 1967, "The Journal recognizes as one of its prime functions that of making available the research findings of a number of disciplines which have a major thrust toward understanding the consumer, his behavior and the implications of his economic, social, legal, and political environment...items of interest to scholars, teachers, students, and professional activists with a major, or even minor, parts of their activities in consumer affairs." |